Press Release | Axelum Resources Corp. | July 31, 2023
Axelum fortifies consumer branded segment
Unveils latest retail product offering for the local market
Axeum Resources Corp. (PSE: AXLM), the country’s leading fully-integrated manufacturer, exporter and retailer of globally in-demand consumer food essentials, primarily best-in-class premium coconut products, continues to ramp up its consumer branded segment.
Recently, Axelum launched its newest Fiesta Coconut Milk Powder, featuring a contemporary look and design with the same healthy twist, packaged in flexible retail pouches.
“This forms part of our strategy of leveraging on our manufacturing expertise, combined with efficient brand-building campaigns, to further strengthen our domestic presence,” stated Mr. Henry J. Raperoga, President and Chief Operating Officer of Axelum Resources Corp.
Coconut milk powder is a fine, creamy white powder made from freshly-squeezed coconut milk blended with natural stabilizers, and spray-dried for that perfect texture. Coconut milk powder is widely-used as a universal culinary ingredient for a variety of recipes including curries, baked goods, savory dishes, desserts or as dairy-substitute.
“We are excited for customers to partake in a world-class product, with a host of innovative applications at affordable price points, to offer a better-for-you guilt-free indulgence,” added Mr. Raperoga.
To date, Axelum is currently in various stages of product research and development, mainly targeted for the local and overseas retail sectors, to capitalize on the emerging health and active lifestyle global megatrend particularly plant-based consumption.
The new Fiesta Coconut Milk Powder is available in all major supermarket chains nationwide and via official online stores in Shopee and Lazada.